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Diamond Rewards VISA® Credit Card

Light on fees, big on rewards.

First Florida’s Diamond Rewards Visa Credit Card offers BIG rewards without hidden and unnecessary fees. With our low-rate card, you’ll earn points on everyday purchases, so you’re stacking up rewards and saving more on interest, too.

Start with a great low intro rate of 1.90%, then enjoy a low everyday rate

Get an introductory 1.90% APR for six months from account opening for purchases, balance transfers, and advances. After six months, a low variable APR ranging from 14.50% to 18.00% will apply.

With an impressively low interest rate, the Diamond Rewards Visa Credit Card is perfect for balance transfers and everyday use. 

Earn 7,500 bonus points + earn 1 point for every $1 spent

Make a purchase within 90 days of the card issue date, and we’ll give you 7,500 bonus rewards points for travel, cash back, gift cards, and more! Plus, you’ll earn 1 point for every $1 spent on all purchases. 

Browse available rewards, and track or redeem your points by visiting First Florida Rewards.‡ 

Get more rewarding benefits with a Diamond Rewards Visa Credit Card:

Applying is easy!

Activate your card or change your PIN


†APR = Annual Percentage Rate. The APR will vary with the market based on the Prime Rate. For details on interest charges, fees, penalty fees, and other disclosures, see the Solicitation Disclosure.
‡ Registration is required to redeem points.


A new streamlined FFIS page will be launched soon.

In the meantime, to access your accounts, visit

or call (800) 766-4328, x8806.